Yaap Digital IPO

About the company

Incorporated in 2016, YAAP Digital is a digital marketing, content and technology services company operating across India, UAE, and Singapore with 100+ employees. The company runs a full-stack service model built around three pillars: Design (UI/UX, brand strategy, packaging), discovery (influencer marketing, content creation, integrated social) and distribution (programmatic media, paid social, performance marketing, AdTech & analytics). Its client base spans financial services, consumer goods, tourism, automotive, technology, healthcare and government sectors which make it a broad-based digital marketing play rather than a niche operator. Revenue is categorised into two segments: Public sector, which contributed 76.76% of total revenue and private sector 23.24% in FY25. Domestically, 72.83% revenue comes from Maharashtra, followed by Haryana at 6.49% and Delhi at 1.98% in FY25. Internationally, the top contributing country is UAE at 15.98% of revenue in FY25. For FY25, revenue mix was clearly led by the BFSI sector, which contributed 68.59% of total revenue followed by Travel & Tourism at 6.88%) and FMCG at 5.38%. The company had 91 clients as of December 31, 2025, and the repeat business contributed a substantial amount to the revenue (86.70%) in FY25. The company operationally relies heavily on influencer-driven campaigns, short-form videos, paid media, and performance-driven digital campaigns.

GMP trend (Grey Market Premium by date)

Financial performance (₹ Cr)

IPO Roadmap / Timeline

1. IPO Opens

   Completed
   25 Feb 2026

   Bidding starts for all investor categories

2. IPO Closes

   Completed
   27 Feb 2026

   Last day to place your bid

3. Basis of Allotment

   Completed
   02 Mar 2026

   Share allotment finalised

4. Refund Initiation

   Completed
   03 Mar 2026

   Refunds credited for non-allottees

5. Credit to Demat

   Completed
   03 Mar 2026

   Allotted shares credited to demat account

6. Listing on Exchange

   Completed
   05 Mar 2026

   Shares list on NSE / BSE

Post-close dates are indicative as per SEBI T+3 listing framework and may change per registrar updates.